A reserve price is the minimum price set by the seller, which must be met for the item to be sold to the highest bidder. If the reserve is not met, the seller may accept or reject the highest offer.
Reserve Price
A reserve price is a limit set by the seller, which, once met, results in the item being sold directly to the highest bidder. If the reserve price is not met, the advertiser can accept or reject the highest bid after the auction ends. The amount of the reserve price set for the auction is not shown in the listing (except for a Visible Reserve Price).
Visible Reserve Price
Unlike a standard reserve price, items can also be sold through a bid auction with a visible reserve price shown in the auction listing. Items with a visible reserve price can be filtered separately in all auction listings in the Work Machines and Heavy Equipment category. In a bid auction, the item is sold to the highest bidder once the reserve price is met. If the price remains lower, the advertiser may accept the offer, reject it, or start price negotiations.